July 28, 2015

WD redesigns world’s no. 1 selling portable hard drive

WD My Passport Ultra
New My Passport Drives Now Feature Up to 3 TB Capacity and Easier Backup Software

WD has just introduced the new, redesigned My Passport Ultra portable hard drives and My Passport for Mac drives. With the My Passport line now in its 7th generation, the My Passport Ultra and My Passport for Mac portable hard drives are now available in capacities up to 3 TB and in four stylish colors - Classic Black, Brilliant White, Wild Berry and Noble Blue.

“With more photos being taken than ever before, it’s critical to have a high capacity, reliable external storage solution that you can carry everywhere,” said Tony Tate, general manager and vice president of Content Storage Solutions at WD. “The latest generation My Passport drives deliver an easier automatic back-up experience, hardware-based encryption for security and higher capacities than ever before.”

My Passport Ultra portable drives come in 3 TB, 2 TB, 1 TB and 500 GB capacities and feature 256-bit AES hardware encryption – delivering a high level of security with no impact to write-speed or CPU activity. If your My Passport Ultra falls into the wrong hands, the 256-bit AES hardware encryption protects users’ files, folders, photos, videos and music with a password known only to them. USB 3.0 compatibility provides fast data transfer rates of up to 5 gigabits per second, while being backwardly compatible with USB 2.0. My Passport for Mac portable drives are available in capacities of 3 TB, 2 TB, 1 TB and also feature 256-bit AES hardware encryption with USB 3.0 connectivity.

WD My Passport for Mac

My Passport Ultra’s built-in WD Backup software is a simple-to-use application with focus on reducing frustration when setting up a backup plan to preserve data. Since 31% of devices have had malware at some point, having your data safely backed up onto a secondary device like a My Passport drive is critical to preserving precious data.

Pricing and Availability
My Passport Ultra and My Passport for Mac portable drives will be available in August through selected retailers and resellers and are distributed by Iontech, Inc. and EA Global Supply Chains Solutions, Inc. MSRP for both My Passport Ultra and My Passport for Mac is Php3,890 for 1 TB, Php6,490 for 2 TB, Php8,990 for the latest 3 TB offering. MSRP for My Passport Ultra 500 GB is Php2,990. Both products will offer a 3-year limited warranty.

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