|TechIsland 3.0 to equip businesses for holistic digital transformation|
PLDT Smart SME Nation’s annual business convention for micro, small and medium enterprises (MSMEs) is back, this time to help Filipino MSMEs discover uncharted terrains in the ever changing digital landscape.
Now on its third year, TechIsland aims to educate, enable and empower MSMEs to solve real life business challenges through technology. In the past years, the forum focused on introducing MSMEs to ICT solutions for business. According to VP and PLDT Smart SME Nation Head Mitch Locsin, TechIsland 3.0 will now focus on “conquering new territories and markets in today’s dynamic business by harnessing digital tools and platforms.”
“We’ve already established that digital is here and it’s here to stay,” he said. “Now that everyone is on it, it’s time to challenge the standard business mindset and give our MSMEs a new perspective in managing their businesses, capturing and expanding their markets and handling competition. Online is where the action is, and we’re giving MSMEs the tools to thrive and survive in the digital arena.”
Happening on April 22 at the Harbour Tent of Sofitel Philippine Plaza Manila, the highly anticipated business-to-business ICT forum is expected to draw in over a thousand participants including industry leaders, multinational organizations, start-ups and MSMEs from various industries. Unlike in previous years where participation was limited to IT practitioners, this year’s TechIsland 3.0 is now open to more people including professionals in the fields of marketing, sales, engineering, finance and procurement.
This year is also historic in TechIsland history because, for the first time, slots will be open to the general public on a first-come-first-served basis.
The formidable line-up of plenary speakers include PLDT EVP, Head of EICB and ePLDT CEO Eric R. Alberto, DENTSU Jayme Syfu Chief Executive Officer and “Chairmom” Merlee Jayme, PLDT Chief Strategy Officer Winston Damarillo, and Uber Manila General Manager Laurence Cua, among others.
Registration to TechIsland 3.0 is free. For more information on how to be part of this historic gathering of ICT leaders and innovators in the Philippines, go to techisland.ph.