August 19, 2016

Suzuki Automobile expands to General Santos City



Suzuki Automobile expands to General Santos City
General Sales Manager of Suzuki Auto General Santos satellite showroom Ms. Marife Tayoto and Suzuki Auto Sales Specialist (Mindanao) Ysmael Benson during ribbon cutting.

Suzuki Philippines, Inc (SPH), the only integrated motorcycle and automobile company and the pioneer manufacturer of compact vehicles in the country, extends its reach to the South with the opening of its latest auto satellite showroom located in SM City General Santos.

Suzuki Auto General Santos satellite showroom, which is owned and managed by Grand Canyon Multi-Holdings, Inc., is the 1st Suzuki Automobile satellite outlet of the group and 1st Suzuki Automobile satellite showroom in Mindanao. Led by the President Jan Andrew T. Po, the group started its selling operations on August 8, 2016 to bring customer convenience by providing sales and spare parts to car enthusiasts in the South.

“The formal opening of the satellite showroom in SM City General Santos is anticipated to strengthen SPH’s thrust of bringing the Suzuki Way of Life in the area. Suzuki Auto General Santos is our 21st satellite outlet and 51st total automobile outlet but we still continue expanding to other provincial areas because we want our customers to experience the innovative products that we are offering,” says Shuzo Hoshikura, the General Manager of Suzuki Philippines.

Hoshikura adds, “We have seen the exponential growth of the city and we believe that opening a satellite showroom in this area will help us achieve better growth by the end of this year.”

Consistently strengthening its market presence, Suzuki Philippines posted an impressive growth of 37 percent for the first 6 months of 2016 – even surpassing the 27.1 mid-year sales growth achieved by the entire automotive industry. The opening of Suzuki Auto General Santos satellite showroom will help fuel the growth of Suzuki Philippines as it makes owning a Suzuki more convenient for the motorists in General Santos City.

Prior to the inauguration of the satellite showroom, Suzuki Philippines opened its 3S dealership in General Santos City last February 2015. Located at J. Catolico Avenue, Lagao, Suzuki Auto General Santos is a one-stop shop that offers Sales, Spare parts, and Services to deliver customers a complete Suzuki Way of Life experience.

The current product line-up of Suzuki Philippines includes the Suzuki Celerio CVT which emerged to have the best gasoline-powered engine at the first-ever DOE Euro 4 Fuel Economy Run, and the all-new Ciaz M/T which was also recognized as #1 fuel efficient car gasoline in the sedan category. Apart from the these vehicles that clinched the top honors during the Fuel Economy Run, the line-up also carries the Suzuki Swift, the new Ertiga, Jimny 4x4, the Grand Vitara Special Edition, Alto 800, and APV.


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