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Smart Infinity launches country’s first ‘My IMAX Card’

Subscribers of Smart Infinity, the premium mobile brand of wireless leader Smart Communications (Smart) can now enjoy another exciting and exclusive privilege -- become proud owners of the country’s first and most premium, personalized, co-branded SM Cinema IMAX card, the Smart Infinity My IMAX Card. More details after the jump.

“We continue to find ways to enrich the experience of all Smart Infinity subscribers, not only by providing them the most reliable mobile service, but also by turning the activities that they engage in, into something extraordinary. We want to provide the first-class kind of entertainment that they enjoy,” says Julie Carceller, department head of Smart Infinity.

“The Smart Infinity My IMAX Card is just one of these many ways, because it allows Smart Infinity subscribers to enjoy a truly delightful movie experience. We will continue to be creative and enthusiastic in making the premium Smart Infinity experience even better,” Carceller added.

Designed to give Smart Infinity subscribers exclusive access to what they say is ‘the world’s most immersive movie experience’, the Smart Infinity My IMAX Card is a reloadable card powered by SM Cinema’s e-PLUS Tap To Pay system. The system allows Smart Infinity My IMAX Card users to load the card to pre-pay for movie tickets at all SM IMAX theaters, allowing them to avoid long lines when entering the cinema.

As a special treat exclusive to Smart Infinity subscribers, all users of the Smart Infinity My IMAX Card enjoy the convenience of a priority lane in all SM Cinema movie ticketing booths when reloading their card. The card also offers special perks, because all Smart Infinity My IMAX Card users receive a set of popcorn and drink every time they reload their card at the ticket booth.

Additionally, each use of the Smart Infinity My IMAX Card at any SM Cinema as a ticket to the world’s biggest blockbuster films, earns a Smart Infinity subscriber e-PLUS points. More points may be earned when the card is used at any IMAX Theater and Director’s Club cinemas nationwide. These points may be exchanged later on for premium items and other privileges.

For more information on how to become a Smart Infinity subscriber and enjoy first-rate perks and privileges on top of superior mobile service, please visit www.smart.com.ph/infinity.

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