LG Displays Picture Quality Superiority in TV and Smartphones

This year marks a substantial growth for picture quality displays as global leader and technology innovator LG Electronics pushes out home entertainment and mobile devices that embody the concept of creating the perfect picture.

World-Class Picture Quality in Home Entertainment
The world’s first 84-inch Ultra HD TV was introduced by LG and boasts of picture quality four times higher than Full HD with 8.3 million pixels. This showcases an extensive range of colors and impressive degree of picture accuracy for a lifelike, enthralling viewing experience. The TV also projects powerful sound quality with its 50W audio bursting from a 2.2 speaker system, bringing as much depth and liveliness to one’s ears as the screen brings to one’s eyes.

LG also pioneered the world’s first 55-inch OLED TV or Organic LED (Light Emitting Diode). Outstanding picture and sound quality are encased in an astonishingly slim 4mm width and light 10kg weight. Unlike LCD displays, backlights are not needed with OLED technology, reducing power consumption and distortions even at extreme angles. To perfect the experience, LG OLED TV also combines the company’s industry-leading CINEMA 3D technology with Smart TV capabilities.

LG takes it a step further with the world’s first Curved OLED TV, a 55-inch wide and 4.3mm thick TV which promises the immersive IMAX experience in the comfort of the viewer’s home. With its concave shape, the content display feels more alive and closer to real-life images. Its major highlights include: 4 Color Pixel (white, red, green, and blue or WRGB technology), which displays eight million colors for more true-to-life accuracy; improved Motion Clarity with a response time approximately 100 times faster than conventional LED TVs; Infinite Contrast, which displays deep colors from blazing white to darkest black; and the Viewing Angle of the curvature, which eliminates screen-edge visual distortion and loss of detail.

Best-in-Class Display in Mobile Handsets
LG’s excellence in displays is not limited to TVs. Its two premium smartphone models, the G2 and the Optimus G Pro, offer staggeringly high picture quality and an expansive viewing experience.

LG G2, LG Mobile’s flagship product hailed as “best smartphone in the world” by Stuff.tv, has a 5.2-inch Full HD IPS display, which is the largest display designed for one-handed operation in today’s popular 2.7-inch category. This is the first handset to ever feature a camera with Full HD, 13 megapixels, and Optical Image Stabilization for extremely clear, bright, and sharp images. Other industry firsts in the LG G2, among many, are the 8X Digital Zoom and 9 Multi-Point Auto-Focus.

LG Optimus G Pro also has Full HD and a 13MP camera, but with its 5.5-inch IPS display, it falls into the phablet spectrum. Similar to G2, the Optimus G Pro’s photo and video quality are consistently spectacular with vivid colors and precise details. It also pioneered special camera features such as the VR Panorama for all-encompassing photos and Pause and Resume Recording for polished videos.

LG Displays Recognized through Awards and Certifications
The picture quality of LG products has been globally acclaimed through various international honors. The LG Curved OLED TV won the “Best of the Best” prize at the Red Dot Design Award. It is also the first TV in the world to achieve THX display certification, which verifies its world-class picture quality. The LG 84-inch Ultra HD TV scored certification from Underwriter Laboratories, a respected product testing body which rigorously measures the energy-efficiency, viewing angle, contrast consistency, color accuracy, and 3D performance of a TV display. This same product bagged the Best Picture Quality Technology Award at the China Digital TV Forum. And most recently, the LG Optimus G Pro smartphone won “Best LTE Device” at the LTE World Summit 2013.

With all these new products lined up, 2013 is truly a significant year for LG Display. Adhering to the brand’s ambition, LG will continue creating the perfect picture through innovative products that will concretely shape the future of display technology.

Source: LG Philippines