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Maxell reveals new innovation with MXH-BDA700, MXH-DD600 and MXH-CA200 earphones!



Maxell MXH-BDA700, MXH-DD600 and MXH-CA200

Our busy and hectic lifestyle has created a need for a private space in the midst of all the din. A good pair of earphones is usually enough to provide this personal bubble for most people. But with the gamut of earphones in the market, finding quality earphones worth your hard earned money may prove to be more difficult.

Enter the new M Series high-end earphones from Maxell Ltd, a marketing leader in digital media products for consumers and professionals. The “M” series’ excellent sound quality, superior comfort and great durability is the answer to every fanatic’s search for the best earphones in the market. Based on new acoustic theory and technology, the MXH-BDA700, MXH-DD600, and MXH-CA200 earphones offer more than just music to the ears.

The M series earphones are uniquely shaped to allow its dynamic driver units to reach maximum performance. These driver units are installed strategically in the earphones to create a superb sound field that produce rich and high clarity sound. With a high modulus aluminum case as its body to reduce acoustic vibration, the M series provide exceptional and uncompromising sound quality.

The “M” series is designed to sit comfortably in the ear. Tiny enclosures and silicon tips make them almost unnoticeable with nothing to cause any discomfort. The MXH-CA200, particularly, is designed to curve along the line of ears to give a comfortable wear.

Aside from giving the ultimate audio experience, Maxell adds a touch of style to the flagship models with a distinctive “M” mark engraved on its body that signifies “music” and the brand name.

The M series is an excellent after-market earphone for the Philippines’ growing number of smartphone users. According to IDC, a leading market research firm, the Philippines has 3.6M smartphone users which is expected to grow by 1M every year.

The launch of the new earphone range indicates an exciting time for Maxell. Mr. Yuji Kano, Marketing Manager of Maxell Singapore, antipicates a huge area of growth for the company. He added, “Since the era of audio tapes, Maxell has strictly adhered to its philosophy of fundamental sound. Under a system integrated from product planning to design, quality assurance and sales, we are confident that these three flagship models will be most popular items in Maxell Earphones Range.”

Renowned for making the classic open reel audio tapes in the 60’s, the first cassette tapes in the 70’s, digital audio cassettes in the 80’s and the CDs in the 90’s, Maxell expanded its line of products by adding earphones in 2006.

The MXH-BDA700, MXH-DD600, and MXH-CA200 will be available in the Philippines in November through Maxell’s authorized resellers and different kiosk location, with a suggested retail price of Php6,299, Php4,499 and Php1,099 respectively.



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