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Canon wins Anvil Award of Excellence for Canon PhotoMarathon


Canon PhotoMarathon at the 49th Anvil Awards

Known for nurturing client relationships, Canon Marketing (Philippines), Inc. (CMPI) recently won the Anvil Award of Excellence for its largest on-the-spot photo contest, Canon PhotoMarathon, at the 49th Anvil Awards. This excellence award is the third consecutive Anvil given to Canon PhotoMarathon.

“Our main thrust is to continue delighting our customers not only through our products but also through the services we offer,” said Vinchy Sanchez, Imaging Communications Products assistant director. “For Canon PhotoMarathon, we provide opportunities for aspiring photographers to hone their skills. With our eye constantly on the needs of our customers, we strive to make Canon PhotoMarathon more meaningful each year to recognize the talent of Filipinos in seeing the world through photography.”

Hosted by the Public Relations Society of the Philippines (PRSP), the Anvil Awards recognizes excellence and quality in public relations in the Philippines. The Anvil is awarded by a distinguished multi-sectoral jury to outstanding public relations programs and tools designed and implemented during the previous year.

This year, the board of judges, led by Archbishop Socrates Villegas, judiciously pored over some 500 entries. Awards were given only to 107 programs.

For the past two years, Canon PhotoMarathon has been recognized with two Anvils of Merit. This year’s Award of Excellence is a testament to Canon’s commitment to delight its customers.

“If there’s something we do that our customers appreciate, it’s the effort we put into forming a large creative community of Canon users. Through our programs and events, every Canon user is eager to help out a fellow Canon user. Meanwhile, our Canon Crusaders of Light, which consist of the industry’s best photographers, also offer their own photography tips and tricks during our events. Everyone helps each other,” said Alan Chng, CMPI president & CEO.

Canon is known for building client relationships that go beyond after-sales service and social media engagement. Running for eight years, Canon PhotoMarathon is the largest photography event in the country in scope, number of participant, and media coverage.

Source: Canon Philippines



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