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Apple iPhone 12 Pro and iPhone 12 Pro Max Announced!


Apple has just announced iPhone 12 Pro and iPhone 12 Pro Max with 5G and advanced technologies that push the boundaries of innovation for users who want the most out of iPhone.

iPhone 12 Pro models feature a new design and edge-to-edge Super Retina XDR displays, the largest ever on iPhone and protected by the all-new Ceramic Shield front cover. The Apple-designed A14 Bionic chip powers impressive computational photography features including the all-new Apple ProRAW for more creative control in photos, and enables the first end-to-end Dolby Vision video experience, up to 60 fps. The reimagined pro camera systems include an expansive Ultra Wide camera, a Telephoto camera with an even longer focal length on iPhone 12 Pro Max, and new Wide cameras to capture professional-quality images and video in bright and low-light environments.

iPhone 12 Pro models also introduce a new LiDAR Scanner for immersive augmented reality (AR) experiences and MagSafe, which offers high-powered wireless charging and an all-new ecosystem of accessories that easily attach to iPhone.

“This is a huge leap for iPhone, bringing the best 5G experience in the market and delivering our most advanced technologies to users who want the absolute most from their iPhone,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “Each generation of iPhone has changed what we expect from a smartphone, and now with 5G, iPhone 12 Pro provides a new generation of performance. Our tight integration of hardware and software enables incredible computational photography features like the expansion of Night mode to more cameras, and introduces support for HDR video with Dolby Vision. A state-of-the-art LiDAR Scanner means users can experience AR like never before, and also offers benefits to the camera with faster autofocus in low light and the introduction of Night mode portraits. These experiences and so much more make this the best iPhone lineup ever.”

Apple iPhone 12 Pro Specs:
6.1-inch 2532 x 1170 Super Retina XDR OLED display, 460ppi, HDR10, Dolby Vision, True Tone
Ceramic Shield by Corning (4x better drop performance)
Apple A14 Bionic (5nm)
128GB/ 256GB/ 512GB of internal storage
Triple-rear cameras (12MP F1.6 main, OIS + 12MP F2.4 ultrawide + 12MP F2.0 telephoto, 2x optical zoom, OIS) + LiDAR
Smart HDR 3, HDR Video, Night Mode, Night Mode Time-lapse, HDR video recording
12MP F2.2 front camera
5G NR (sub-6 GHz)/ Smart Data Mode (auto switches between 5G and LTE)
WiFi/ Bluetooth/ GPS, GLONASS, Galileo, QZSS, and BeiDou/ NFC
FaceID/ MagSafe/ Lightning port
IP68 Water and dust resistance
Wireless charging (MagSafe 15W, Qi 7.5W)

Apple iPhone 12 Pro Max Specs:
6.7-inch 2778 x 1284 Super Retina XDR OLED display, 458ppi, HDR10, Dolby Vision
Ceramic Shield by Corning (4x better drop performance)
Apple A14 Bionic (5nm)
128GB/ 256GB/ 512GB of internal storage
Triple-rear cameras (12MP F1.6 main, Sensor-shift OIS + 12MP F2.4 ultrawide + 12MP F2.2 telephoto, 2.5x optical zoom, OIS) + LiDAR
Smart HDR 3, HDR Video, Night Mode, Night Mode Time-lapse, HDR video recording
12MP F2.2 front camera
5G NR (sub-6 GHz)/ Smart Data Mode (auto switches between 5G and LTE)
WiFi/ Bluetooth/ GPS, GLONASS, Galileo, QZSS, and BeiDou/ NFC
FaceID/ MagSafe/ Lightning port
IP68 Water and dust resistance
Wireless charging (MagSafe 15W, Qi 7.5W)

Price and Availability
iPhone 12 Pro and iPhone 12 Pro Max will be available in 128GB, 256GB and 512GB models in  in four stainless steel finishes, including graphite, silver, gold and pacific blue starting at $999 and $1,099, respectively.

iPhone 12 Pro (SIM-FREE option):

  • 128GB – $999 (US)
  • 256GB – $1,099 (US)
  • 512GB – $1,299 (US)

iPhone 12 Pro Max (SIM-FREE option):

  • 64GB – $1,099 (US)
  • 128GB – $1,199 (US)
  • 256GB – $1,399 (US)

In select countries pre-orders for iPhone 12 Pro will begin Friday, October 16, with availability beginning Friday, October 23. iPhone 12 Pro Max will be available for pre-order Friday, November 6, and in stores beginning Friday, November 13.

Pricing and availability in the Philippines are yet to be announced.

Source: Apple

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